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Bits & Bäume 2022

Playlist "Bits & Bäume 2022"

Why we need to redesign Internet to make it sustainable (EN)

hugues ferreboeuf

The digital environmental footprint grows in an unsustainable way because of the business models of the dominant players , i.e. the GAFAMS/BATX and their derivatives (Netflix, TikTok etc..). Making digital sustainable again is not compatible with digital superpowers and calls for a transition to alternate business models designed for sustainability.

Presentation and discussion of the main results of a study to be published in Q4 2022 that should lead to redefining the terms of the debate about digital sustainability.
This study shows that more than 50% of the growth of the digital affluence is due to a very small number of companies and this leads to two conclusions which should help reposition the debate on digital sustainability:
- it is key to focus public policies on these companies to have them change their business models and to prevent those to become the norm in a fast digitalizing economy,
- doing this will give space for a redesign of the digital ecosytem for sustainability